Project: Marketing Campaign for Analytics Unite Event
Launched a high-impact, event-driven lead generation campaign that delivered 48 qualified leads, drove 3 sales, and created a repeatable marketing template for future events.
Strategic Marketing Experience
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Landing Pages
I develop high-performing landing pages and set up automated email sequences integrated with Salesforce to ensure new leads are instantly assigned to the right sales leaders
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Website Management + Content
I manage full-scale website operations acros WordPress, HubSpot, Squarespace, and Wix to launch SEO-optimized product announcements and prioritize testimonials that build credibility
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Email Marketing
I design high-impact email campaigns using HubSpot, Mailchimp, and Pardot to boost open rates and drive engagement throughout the B2B customer journey
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Case Studies
I craft compelling case studies that highlight key performance metrics to demonstrate product value and inspire prospects to choose our company’s services to achieve similar results for their own businesses
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White Papers
I cross-collaborate with internal sales, product, and account leaders to produce authoritative whitepapers that showcase industry thought leadership and drive performance throughout the customer journey
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Podcasts Management
I have experience managing podcast logistics by acquiring high-profile guests and creating structured outlines to streamline the recording process for a seamless guest experience
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Account Manager Guides for Clients
I create comprehensive onboarding guides that simplify complex platform setups and provide clear instructions to help new clients achieve immediate value
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New Client Platform Guides
I develop streamlined platform guides with step-by-step instructions and visuals to simplify the onboarding process for new clients
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Sponsored Events
I lead end-to-end event strategy by hosting webinars, managing trade show booths, and coordinating company requirements for sponsored events to ensure brand consistency and strategic messaging
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Company Videos
I produce high-impact brand videos and product trailers that leverage storytelling to showcase our mission and build brand credibility
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Partner Videos
I produce high-impact platform integrations trailers for key partners like Databricks, PepsiCo, Unilever, and Nestlé, to align our SaaS products with high-value B2B accounts
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How-To Tutorials
I produce how-to tutorials and FAQ resources that provide clients with seamless self-service support. These tools successfully eliminated repetitive troubleshooting tickets for AMs
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Client Testimonials
I produce video-driven client testimonials by conducting deep-dive interviews that I transform into versatile assets for websites, promotional collateral, and sales decks
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One Pagers
I produce high-impact one-pagers and actionable client testimonials that translate complex features into clear ROI that accelerates the B2B buyer journey
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Sales Decks
I design high-impact sales decks that distill complex platform value into persuasive narratives, providing the strategic messaging needed to close high-value partnerships and drive revenue
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Competitor Analysis Collateral
I produce high-impact competitor battlecards that translate market intelligence into actionable messaging, equipping sales teams to navigate objections and win high-value deals